DON’T SPONSOR
THE COMMERCIAL BREAK.
OWN A ROLE
IN THE SHOW.

Programming concepts, sponsorship architecture and commerce development are in place and platform build-out is underway. PrideNomad already operates media, destination content and directory assets. First broadcasts are in development and we do not promise dates we cannot control.

OH THAT! is in its founding stage and we do not publish audience estimates or forecasts. Any audience or distribution commitment included in a proposal is stated specifically and contracted specifically.

Yes. An Activation Partnership from $2,500 is one tightly defined opportunity. Eligible base sponsorship payments may also be credited toward a larger founding position when the upgrade happens inside the agreed campaign window.

Founding recognition on the applicable show page and archive, first look at the next term for that property where eligible, the option to renew the same defined position at the founding base rate for the next agreed term, and credit of an eligible base payment toward a larger founding position inside the agreed campaign window. Each item applies as written in the signed agreement. It is a commercial sponsorship advantage, not equity, profit share or a cash return.

Only when category exclusivity is expressly included in the signed scope. Exclusivity must name the category, the property and the term, and it is never implied across the whole of OH THAT!

Potentially. Products, services, memberships and experiences can be integrated where the format genuinely supports them. Fit, inventory, offer mechanics, fulfillment and claims are approved separately, and sponsorship alone does not guarantee inclusion.

Yes. Multi-show and multi-property programs are built individually across OH THAT! Originals, PrideNomad media and agreed distribution.

Yes. Market and multi-market campaigns are scoped individually. Drag Wars may start from a stage in South Florida, but programming is designed for the room and for the broadcast, so a campaign is not limited to the city the show happens in.

OH THAT! retains ownership of its show names, formats, network identity and underlying intellectual property unless a signed agreement says otherwise. “Own” on this page describes a defined sponsorship position: billing, integration and category exclusivity for an agreed term and scope.

Standard show production is ours. A proposal separates the base position from unusual custom production, talent, travel, fabrication, paid media, prize, fulfillment or third-party costs when those apply.

No. We contract the programming, integrations, content assets, media placements and reporting. We do not guarantee sales, leads, bookings, clicks, sentiment, virality or ROI, and hosts, participants and audiences respond honestly.

Each proposal states what the sponsor may use, where, for how long, whether paid media is included, and what approvals or talent restrictions apply.

The agreement defines rescheduling, replacement inventory, credit and refund remedies before funds are committed. If OH THAT! fails to deliver a committed asset or placement, the contract specifies a reasonable make-good, credit or proportionate refund.

PrideNomad is an established LGBTQ+ media platform with editorial, newsletters, video, destination coverage and directory infrastructure. It can extend a partnership beyond the programming. PrideNomad audience performance does not predict OH THAT! performance.

We are building relationships with LGBTQ+ media, creators and community outlets in markets across the U.S. and beyond. Only confirmed distribution is included in a proposal, and we do not name partners before they are contracted.

Sellers sell products through the platform and are approved separately. Sponsors hold a defined position inside the programming. A brand can do both, but they are different agreements.

Yes. Media, publisher, creator and community partnerships are structured individually, including content, distribution or cause-driven programming rather than a paid sponsorship position.