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OH THAT!

Fundraise on OH THAT!

YOUR AUCTION.
A MUCH BIGGER ROOM.

Your fundraiser shouldn't be limited to the people who happen to be in the ballroom.

Bring your silent auction, live auction, donated products, travel, experiences and fundraising offers onto OH THAT! — and put them in front of a broader audience.

300 people at the gala?
Great.
Why stop there?

Traditional silent auctions are usually constrained by the room, the guest list and the donor email list.

Your physical event may have hundreds of people. Your potential audience does not have to stop there.

  • Someone in another city can bid on the hotel package.
  • Someone across the country can discover the artwork.
  • Someone somewhere else can discover your organization because they saw a live auction segment.

Your event keeps happening. OH THAT! gives your fundraiser another audience.

A host with a microphone laughing on stage while guests at a fundraising gala raise bid paddles and hold up phones
The room is a great place to start. It isn't the whole audience.

YOUR EVENT STAYS LOCAL.
YOUR POTENTIAL AUDIENCE DOESN'T HAVE TO.

What does OH THAT! actually add?

Your organization still owns the mission, the relationships and the event.

OH THAT! helps turn eligible auction items, products, packages and experiences into shoppable fundraising moments. Depending on the campaign, that may include:

  • auction-item pages
  • fundraising collections
  • shoppable offers
  • live-selling segments
  • scheduled selling blocks
  • broader audience discovery
  • product presentation
  • checkout and payment flow
  • campaign reporting
  • clear fulfillment expectations

USE OH THAT! WITH YOUR EVENT.
NOT INSTEAD OF YOUR EVENT.

You already have part of this.

YOU BRING

  • the mission
  • the community
  • the auction items
  • the sponsor and donor relationships
  • the event context
  • the promotion to your audience
  • the fulfillment details

OH THAT! HELPS WITH

  • the commerce experience
  • online presentation
  • fundraising collections
  • live-selling formats
  • audience expansion
  • the technical path to going live
  • campaign preparation
  • commerce support

YOU BRING THE MISSION AND RELATIONSHIPS.
WE HELP MAKE THE COMMERCE WORK.

How it works

Five steps.
No television studio required.

  1. 01

    SOURCE THE GOODS

    Ask sponsors, supporters, local businesses and corporate partners for products, travel, experiences, services and packages people genuinely want.

  2. 02

    BUILD THE FUNDRAISER

    Create auction listings, fundraising offers, collections or shoppable bundles on OH THAT!

  3. 03

    BRING YOUR COMMUNITY

    Invite your donors, members, supporters and existing audience.

  4. 04

    GO LIVE — IF YOU WANT

    Going live can make fundraising more engaging. But not every campaign needs to become a television production.

    Live is optional

  5. 05

    FULFILL THE WINNING PURCHASES

    Set clear fulfillment terms up front. The participating organization and/or item donor handles delivery, pickup or fulfillment according to the offer.

HAVE AN EVENT, SPONSORS OR AUCTION ITEMS ALREADY?

Talk to us about your fundraiser

What can you auction?

  • HOTEL STAYS
  • VACATIONS
  • CRUISES
  • TRAVEL EXPERIENCES
  • RESTAURANT PACKAGES
  • TICKETS
  • VIP EXPERIENCES
  • ART
  • SIGNED MERCHANDISE
  • FASHION
  • BEAUTY
  • WELLNESS
  • PROFESSIONAL SERVICES
  • PRODUCT BUNDLES
  • CLASSES
  • WORKSHOPS
  • MEMBERSHIPS
  • PRIVATE DINNERS
  • MEET-AND-GREETS
  • LOCAL EXPERIENCES
  • CREATOR EXPERIENCES
  • CORPORATE-DONATED PRODUCTS
  • ONE-OF-A-KIND EXPERIENCES

The best auction inventory gives people something they genuinely want while giving donors and sponsors additional visibility. Available categories may depend on payment and platform requirements.

A silent auction preview table with numbered lots including artwork, champagne, fine jewelry, a weekend escape bag and a spa package

Your sponsors win too

DONATED DOESN'T HAVE TO MEAN INVISIBLE.

When a company contributes an auction item, the value doesn't end with the donation.

Its product, property, experience or brand can become part of a shoppable fundraising moment on OH THAT! That gives sponsors another reason to participate:

SUPPORT THE CAUSE
+
PUT SOMETHING COMPELLING IN FRONT OF NEW PEOPLE.

Go live from almost anywhere.

  • A gala.
  • A conference.
  • A benefit.
  • A Pride event.
  • A hotel.
  • A retail store.
  • A community event.
  • Your office.
  • Your phone.

Participation should not require your organization to build a television studio.

If live programming makes sense for your fundraiser, OH THAT! is designed to make taking part much lighter than traditional broadcast production.

THE GOAL IS SIMPLE:
HELP FUNDRAISING OFFERS TRAVEL BEYOND THE VENUE.

Built for

  • NONPROFITS
  • FOUNDATIONS
  • SCHOOLS
  • GALA COMMITTEES
  • EVENT PRODUCERS
  • ASSOCIATIONS
  • CHAMBERS
  • PRIDE ORGANIZATIONS
  • COMMUNITY ORGANIZATIONS
  • BENEFIT EVENTS
  • CORPORATE GIVING CAMPAIGNS

Eligibility, payment availability and auction functionality may vary based on organization type, jurisdiction and platform requirements.

Not just nonprofits

Charitable auctions happen everywhere.

OH THAT! Fundraising can also support event producers, conferences, associations, festivals, chambers, benefits and other organizations running auctions for charitable beneficiaries.

Your silent auction doesn't have to live only inside the event.

We'll help you get ready

WE DON'T JUST GIVE YOU A LOGIN AND WISH YOU LUCK.

Participating organizations can receive guidance around:

  • campaign setup
  • auction-item preparation
  • offer positioning
  • offer creation
  • bundling
  • live selling
  • presenting products effectively
  • promotional planning
  • corporate-donor outreach
  • fulfillment expectations
  • technical preparation
  • going live on OH THAT!

What could we measure together?

OH THAT! intends to report fundraising activity generated by participating organizations during major campaigns and events.

Not because organizations are competing.

Because the combined activity tells a bigger story about what commerce can do for community organizations.

  • ORGANIZATIONS PARTICIPATING

    Reporting once activity begins

  • AUCTION ITEMS LISTED

    Reporting once activity begins

  • FUNDRAISING OFFERS CREATED

    Reporting once activity begins

  • TOTAL RAISED BY PARTICIPATING ORGANIZATIONS

    Reporting once activity begins

Impact reporting framework — results will appear as actual activity occurs.

Black Friday fundraising

THIS BLACK FRIDAY,
TAKE YOUR FUNDRAISER
BEYOND THE ROOM.

FRIDAY, NOVEMBER 27, 2026

OH THAT! Black Friday is bringing sellers, brands, creators, entertainment and community fundraising together inside one live-commerce event.

Eligible organizations may be able to participate with:

  • silent auctions
  • live auctions
  • fundraising collections
  • donated products
  • travel and experiences
  • live segments
  • special Black Friday offers

If your organization wants to participate, planning should begin now.

Sponsors and donors need time. Boards need time. Auction inventory takes time.

BLACK FRIDAY DOESN'T.

Fundraising questions.

No. Going live can make a fundraiser more engaging, but not every campaign needs to become a full production.

Yes. The goal is to extend fundraising beyond the physical room, not necessarily replace your event.

Not necessarily. Participation may complement an existing event or fundraising setup depending on the campaign and technical requirements. Talk with OH THAT! about your current setup.

Participating organizations generally source their own donated products, experiences, services and packages through their sponsors, supporters and partners.

The participating organization and/or item donor handles delivery, pickup or fulfillment according to the terms of the offer.

Not every participant has to be a nonprofit. Event producers and other organizations operating charitable auctions may also be eligible. Participation depends on the structure of the fundraiser, jurisdiction and platform requirements.

Participation economics may vary by campaign and payment structure. Applicable platform, payment-processing and other disclosed transaction costs will be communicated before participation is finalized.

No. OH THAT! is a for-profit company with community impact built into its economic model.

OH THAT! does not determine tax deductibility. Participating organizations should provide appropriate disclosures and consult their own tax or legal advisors where necessary.

Eligible organizations may be able to participate in OH THAT! Black Friday fundraising on November 27, 2026. Black Friday is the main event. Select offers, auctions and programming may continue through Cyber Weekend and Cyber Monday.

Initial fundraising participation is focused on eligible U.S.-based organizations. Additional countries may be added as payment, auction and regulatory availability is confirmed. Shoppers may view OH THAT! internationally where the platform is accessible and transactions are supported.

Learn about Black Friday fundraising

Planning a fundraiser?

If your organization runs silent auctions, live auctions, galas, benefits or fundraising campaigns, start the conversation now.

Participating organizations receive proceeds from their fundraising activity subject to applicable platform, payment-processing and disclosed transaction costs. Auction functionality, payment availability and participation are subject to seller eligibility, organization type, jurisdiction and current platform/payment requirements. Participating organizations are responsible for ensuring their fundraising activity, auction items, disclosures and fulfillment comply with applicable laws and organizational requirements.

Initial fundraising participation is focused on eligible U.S.-based organizations. Additional countries may be added as payment, auction and regulatory availability is confirmed. There is no fee to bid, and winning purchases settle through the approved marketplace and payment flow.

OH THAT! is a for-profit company, not a nonprofit or charity. Nothing here promises tax deductibility, and OH THAT! does not claim that all proceeds go to charity.

See how OH THAT!'s own community-impact model works — a separate program from organization-run fundraising.