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OH THAT!

OH THAT! Black Friday Fundraising 2026

THIS BLACK FRIDAY,
TAKE YOUR FUNDRAISER
BEYOND THE ROOM.

TURN DONATED PRODUCTS, TRAVEL, EXPERIENCES AND AUCTION ITEMS INTO SHOPPABLE BLACK FRIDAY FUNDRAISING MOMENTS.

OH THAT! is building a Black Friday live-commerce event designed to bring together sellers, creators, brands, entertainment and community organizations.

Eligible organizations can participate by creating fundraising auctions, offers and packages of their own.

BRING THE ITEMS.
BRING YOUR SUPPORTERS.
GO LIVE IF YOU WANT.

OH THAT! brings the fundraising offers into the Black Friday commerce experience.

Start Black Friday fundraising

Planning starts now. Submitting interest does not guarantee participation.

Why Black Friday?

People are already ready to buy.

Black Friday doesn't need another donation email.

Give your supporters — and people who don't know you yet — something extraordinary to bid on, buy or experience.

Use donated inventory to create fundraising revenue during one of the biggest shopping periods of the year.

Bring the items. Bring your supporters. Go live if you want.

BRING THE ITEMS.

Donated products, travel, experiences, packages, services and auction items.

BRING YOUR SUPPORTERS.

Invite your donors, members, guests, subscribers, sponsors and community.

GO LIVE IF YOU WANT.

Host a segment, feature auction items or participate without building a full production.

YOU DO NOT NEED TO BUILD A TELEVISION SHOW TO PARTICIPATE.

Build your auction now.

  1. NOW

    Register interest and identify your internal lead.

  2. SEPTEMBER / OCTOBER 2026

    Approach sponsors and supporters for donated auction inventory.

  3. OCTOBER 2026

    Build offers, packages, item details and fulfillment plans.

  4. NOVEMBER 2026

    Prepare promotion and any live programming.

  5. FRIDAY, NOVEMBER 27, 2026

    Sell, auction, go live and fundraise.

  6. SATURDAY + SUNDAY

    Offers, auctions, seller activity and selected live programming may continue.

  7. CYBER MONDAY

    Final commerce and offer window, with potential closing programming.

Black Friday is the main event. Select offers, auctions and programming may continue through Cyber Weekend and Cyber Monday.

Get your corporate partners involved

ASK THEM FOR SOMETHING PEOPLE ACTUALLY WANT.

  • A hotel stay.
  • A vacation.
  • A product package.
  • Tickets.
  • Dinner.
  • An experience.
  • A service.
  • A private tour.
  • A class.
  • A membership.
  • A gift bundle.
  • Something exclusive.

Corporate partners get to support your organization while putting a compelling offer in front of Black Friday shoppers.

ALREADY HAVE SPONSORS OR AUCTION ITEMS IN MIND?

Start Black Friday fundraising

What this is

A way for eligible organizations to participate in OH THAT! Black Friday with:

  • Fundraising auctions
  • Donated products
  • Packages
  • Experiences
  • Special offers
  • Optional live programming

What this is not

  • A guarantee of sales
  • A guarantee of donations
  • A guarantee of featured placement
  • A requirement to produce a livestream
  • A replacement for your mission
  • A replacement for your donor relationships
  • A replacement for your existing physical event

USE OH THAT! TO EXTEND THE EVENT. NOT ERASE IT.

One event. Many causes.

Let's see what we can raise together.

OH THAT! intends to report the combined fundraising generated by participating organizations during the Black Friday event.

Each organization retains its own identity, mission and fundraising program.

No organization is competing against another. Each participating fundraiser stands on its own.

The aggregate total lets all of us tell a bigger story about what commerce can do for community organizations.

What happens next?

1. WE REVIEW WHAT YOU'RE PLANNING.

OH THAT! reviews your organization, timeline, fundraiser and proposed offers.

2. WE FOLLOW UP IF THERE MAY BE A FIT.

We'll discuss eligibility, setup, auction items, fulfillment and any live-programming options.

3. APPROVED PARTICIPANTS GET READY.

Participating organizations prepare offers, auction items, promotion and any scheduled live segments ahead of Black Friday.

Submitting interest does not guarantee participation.

Black Friday fundraising interest

Tell us what you're planning.

Black Friday is Friday, November 27, 2026. Nonprofit and event planning takes time, so start now. Only the first few fields are required — everything under optional information can come later.

Organization

Primary contact

Black Friday plan

What type of Black Friday fundraising are you interested in?

Optional additional information

Required fields are marked with an asterisk. We record your choices with the date and time.

Privacy Policy | Terms of Use. OH THAT! is operated by FranklinAlexander Ventures, LLC.

I agree to the Terms of Use and acknowledge the Privacy Policy.

Submitting interest does not guarantee participation.

The full event

LOOKING FOR THE FULL OH THAT! BLACK FRIDAY EVENT?

Shopping, selling, sponsorship, creators and more live at OH THAT! Black Friday 2026.

Explore Black Friday

Year-round

NOT PLANNING FOR BLACK FRIDAY?

Fundraise on OH THAT! year-round.

Explore fundraising

Participating organizations receive proceeds from their fundraising activity subject to applicable platform, payment-processing and disclosed transaction costs. Auction functionality, payment availability and participation are subject to seller eligibility, organization type, jurisdiction and current platform/payment requirements.

Initial fundraising participation is focused on eligible U.S.-based organizations. Additional countries may be added as payment, auction and regulatory availability is confirmed. There is no fee to bid, and winning purchases settle through the approved marketplace and payment flow.

Participating organizations are responsible for the accuracy of their listings, donor approvals, auction-item terms, disclosures and fulfillment.

OH THAT! is a for-profit company, not a nonprofit or charity. We make no promise of tax deductibility and do not claim that all proceeds go to charity.

Fundraise on OH THAT! · OH THAT! Community Impact · OH THAT! Black Friday 2026